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CAN-SPAM update – are you protected?

Did you know that new CAN-SPAM requirements went into effect on July 7, 2008, that may cost you thousands of dollars in fines if ignored? Many non-profit organizations are unaware of these recent changes.

Download the full article discussing the updates, which includes:

  • More detail on updates to the CAN-SPAM law
  • Rundown of the current provisions of the law
  • Penalties for violations (ouch!)
  • Links to the full legal text (handy reading if you have trouble sleeping at night)

(168KB download. Adobe Reader required.)

Bonus Resources!

  • Download my quick CAN-SPAM Checklist (PDF, 116KB)
  • Email Marketing Best Practices & Quick Tips (EmailLabs)
  • E-Mail Relevance a Worldwide Concern (eMarketer)

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