Did you know that new CAN-SPAM requirements went into effect on July 7, 2008, that may cost you thousands of dollars in fines if ignored? Many non-profit organizations are unaware of these recent changes.
Download the full article discussing the updates, which includes:
- More detail on updates to the CAN-SPAM law
- Rundown of the current provisions of the law
- Penalties for violations (ouch!)
- Links to the full legal text (handy reading if you have trouble sleeping at night)
Bonus Resources!
- Download my quick CAN-SPAM Checklist (PDF, 116KB)
- Email Marketing Best Practices & Quick Tips (EmailLabs)
- E-Mail Relevance a Worldwide Concern (eMarketer)